Timeline
(identity, art direction, naming, collateral)
Timeline is an alternative to reclaimed wood for interiors and architectural applications. The identity brings Timeline’s specialized production process to life, and differentiates thier products in a category that is rarely design-focused. To launch the brand, we developed “The Color Series”; a collection of easy-to-install DIY wood planks with names like Blue Chalk, Knot White, and Tomato Peel.
Timeline is an alternative to reclaimed wood for interiors and architectural applications. The identity brings Timeline’s specialized production process to life, and differentiates thier products in a category that is rarely design-focused. To launch the brand, we developed “The Color Series”; a collection of easy-to-install DIY wood planks with names like Blue Chalk, Knot White, and Tomato Peel.